Visibility in ChatGPT. Know when it recommends you, and when it doesn't.
More than a billion people a week ask ChatGPT what to buy, which tool to use and who to trust. Most of those answers name three or four brands and stop. Outbloom shows you whether yours is one of them, why or why not, and what to change so it is.
How it works
How ChatGPT decides what to say about you
01
It searches the live web
For anything recent or commercial, ChatGPT runs a web search, reads a handful of pages and writes its answer from them, with inline citations and a Sources panel.
02
OAI-SearchBot decides eligibility
OpenAI's own rule: a site that blocks OAI-SearchBot will not be shown in ChatGPT search answers. Training (GPTBot) is a separate switch — you can opt out of one and keep the other.
03
It leans on third-party sources
Reviews, comparison articles, forums and editorial lists carry a lot of weight. What other sites say about you is often what ChatGPT repeats.
04
Placement isn't for sale
OpenAI states that ranking uses relevance and reliability signals, that placement isn't guaranteed, and that ads, where shown, sit below the answer and don't change it.
What we measure
What Outbloom tracks in ChatGPT
- How often ChatGPT names your brand across the questions your buyers actually ask
- Where you appear in the answer — first recommendation, one of several, or a passing mention
- Which competitors ChatGPT recommends instead of you, prompt by prompt
- The pages and domains ChatGPT cites, and which of them mention you
- How ChatGPT describes you: sentiment and the attributes it attaches to your brand
- Week-over-week trend lines, so you can see what your work actually moved
What we do about it
How we raise your ChatGPT visibility
Fix eligibility first
We check robots.txt, your CDN and firewall rules so OAI-SearchBot can reach the pages that matter.
Answer the questions ChatGPT gets
Pages that state facts plainly, compare honestly and cover the use cases buyers ask about — written so a model can lift them as-is.
Earn the sources it cites
We map the review sites, lists and publications ChatGPT already trusts for your category and work to get you onto them.
Measure the lift
Weekly re-runs of the same prompts show whether mentions, position and citations actually moved.
This is the work of our AEO & GEO and SEO services, backed by content written for AI answers.
Track the other engines too. Tracked side by side.
FAQ
ChatGPT visibility, answered
How do I get my brand mentioned by ChatGPT?+
Make sure OAI-SearchBot can crawl your site, publish clear pages that answer the questions buyers ask, and get covered by the third-party sources ChatGPT cites for your category. Outbloom shows you which prompts you're missing and which sources to target.
Is ChatGPT SEO different from Google SEO?+
It builds on it. Crawlability, clear structure and authority still matter, but ChatGPT writes one answer from a few sources, so being the source it quotes, and being named on the pages it reads, matters more than a blue-link position.
How do you track ChatGPT answers?+
We ask ChatGPT a set of real buyer questions for your category every week, with web search on, and record every brand it names, the order, the sentiment and the pages it cites.
Can you guarantee a ChatGPT recommendation?+
No one can — OpenAI says placement isn't guaranteed. What we guarantee is the work and the measurement: you see exactly what changed and why.
Find out what ChatGPT says about you. Free.
Run a free AI visibility check, or talk to us about doing the work with you.
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